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In 2014 we went on a mission to get to the heart of modern girls. Our aim was to devise the ‘ultimate guide to marketing to girls’ in order to help brands understand how they have changed and inspire new ways of reaching them beyond tried and tested methods. This wasn’t a study about the rights and wrongs of pink, glitter and princesses; this was a study about real girls in the UK growing up in a modern world, about understanding the impact that […]
We’ve had an awesome 2014 here at TPL and so have our miniMDs! We took our miniMDs to the V&A Museum of Childhood to give us a run-down of the top trends of 2014. Here they are wrapping up the year! Merry Christmas and best wishes for the new year, from all of us at TPL.
Mini MDs Cup Song
05 June 2015
Little Miss Understood
23 April 2015
Girl Power and Sass Queens by Holly
10 April 2015
Esme’s blog on on coding
20 March 2015