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We live in a time where kids are playing more than ever on their devices and screens. However, on visiting the 2015 London Toy Fair, Lucy and I were delighted to see that the toy industry is doing anything but declining. The British toy market has in fact INCREASED by 4.4% in 2014; this is the best result since 2010. This was helped by the toy sales on Black Friday that increased by 10% as shoppers snapped up big ticket items and electronic […]
Our MD Emma Worrollo speaks on the BBC about Barbie and Mattel’s quest to keep Barbara Millicent Roberts contending with today’s strong, inspirational female role models.
Mini MDs Cup Song
05 June 2015
Little Miss Understood
23 April 2015
Girl Power and Sass Queens by Holly
10 April 2015
Esme’s blog on on coding
20 March 2015